Ranveer Singh – The Face of CoinSwitch

by Savan  |  October 8, 2021

Dear Kuberian, 

We have some entertaining news for you! 

This isn’t about your portfolio. This isn’t about what cryptocurrency to buy. This isn’t about any new update on the app. This isn’t even about how much money we’ve raised. 

But instead, it’s a story that defines ‘Us’ – the crypto community. This is a story about ‘who we are’ and ‘what we do’. This is a story about you. 

CoinSwitch Kuber, with much delight, is proud to announce RANVEER SINGH as our brand ambassador. 

What does this mean to us? 

On the 2nd of August, 2021, the Marketing Team at CoinSwitch had one agenda on the plate for our teamwide Google Meet – ‘Who should rightly be the face of our journey?’  

As the largest crypto trading app, we had the responsibility to find a face not for CoinSwitch but for the emerging Cryptocurrency space in India. 

We were asked to go wild with our dreams, pick and choose any celebrity we wished for. But the celebrity had to resonate with the energy the community shared. 

After several rounds of brainstorming, leg-pulling and fanboying/girling, we had one name we couldn’t get past that quite literally ticked every box on our checklist: 

  • Undisputed youth icon
  • Crazy like Crypto 
  • Resemble CoinSwitch’s journey – with ups and downs
  • Always Bullish 
  • HODLR

And thus, we knew instantly, Ranveer would be the star to propel our crypto dreams to the moon.

We hope this puts a smile on your face and brings more people into the fold. Thanks for your unending support. 

Cheers,

CoinSwitch Team 


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