Meta— the firm behind Facebook— has finally opened doors to NFT crossposting, allowing users to move the collectibles across platforms. For now, Facebook and Instagram will support digital asset crossposting to all users based in the United States.
Meta has been playing around with digital collectibles for quite some time now. In August, the company allowed users to post NFTs as profile pictures across Instagram and Facebook. However, the cross-posting functionality announced on 29 September will be yet another step towards venturing into Web 3.0, where continuity and user experience will be of utmost importance.
Here is the official announcement tweet from Meta:
How will this work?
The user must first link the crypto wallet to the concerned platforms to post and share digital collectibles across platforms. This step shows that wallets are still the initial Web 3.0 entry points. You also need to make sure that the wallet supports ERC-721 tokens— with ERC-721 being the widely accepted NFT standard.
Once the wallet is connected, the user can choose any existing NFT to crosspost. The user can also tag collectors and creators while crossposting and sharing. Also, the entire process is supposed to be feeless.
Meta has already extended support to several third-party crypto wallets, including MetaMast, Trust, Rainbow, Dapper, and Coinbase. As for the NFTs, collectibles pertaining to the Flow, Polygon, and Ethereum blockchains will be supported.
Currently, users in 100+ countries can already post NFTs and connect their digital wallets to Facebook. Crossposting will soon be made available to them, a feature that Meta has been testing since 4 August 2022.